Stewart Kirkpartrick to step down as editor of Caledonian Mercury to lead Yes Scotland's digital campaign
Independence referendum campaign group Yes Scotland has appointed former Scotsman online editor Stewart Kirkpartrick to lead its digital strategy.
Kirkpatrick, who picked up a number of industry awards for his work on Scotsman Publications' websites, is stepping down as editor of the award-winning Caledonian Mercury online newspaper he founded in January 2010 to take up the head of digital role with Yes Scotland.
He was editor of Scotsman.com from 2000 to 2007, and during his tenure online traffic rose ten-fold to four million unique users per month.
Kirkpatrick is an international committee member of the Online News Association and has been named one of the top 50 people shaping online journalism by industry magazine UK Press Gazette.
He has also worked as a consultant for the Scottish Government, STV.tv and The Times and has provided training through the National Union of Journalists and has lectured in online journalism at Edinburgh Napier University.
In his new role, Kirkpatrick will be responsible for all aspects of the campaign's digital network, including the Yes Scotland website, www.yesscotland.net, and databases, maximising links and co-operation between national, regional and local groups.
Yes Scotland chief executive Blair Jenkins said: 'I am delighted that somebody of Stewart Kirkpatrick's calibre is joining our team.
“In 21st century campaigning, digital content, development and management are fundamental to success and Stewart is undoubtedly a proven leader in this field of expertise.”
Commenting on his new appointment, Kirkpatrick said: “I am very excited about joining the Yes Scotland team and working with Blair Jenkins who, as a journalist and broadcaster, I have admired and respected for many years.
“I am aware of the challenges facing us and very excited about rising to them using all the channels that digital offers. Yes Scotland will be the biggest ever campaign of its kind and I am thrilled to be playing a part in it.”